Wednesday, September 30, 2009

Moodstreams is Going Green!

If you've been by moodstreams.com recently, you've noticed that some changes are afoot - Moodstreams is going green! All of the audio products, starting Oct 1, 2009, will only be available as MP3 downloads, and the store will no longer be carrying CD inventory. In fact, we've already been able to let the CD inventory run out for the vast majority of our products.

It's a decision I've wanted to make for a long time, since I've always been big into minimizing impact on the lovely natural world that has been such a big part of my life experience (and many of yours, too, I'd guess). With MP3 products, no waste is generated because there are no raw materials and no packaging/shipping materials. And since our MP3s are encoded at the highest bit rate, there is no loss of audio quality compared with CDs, so no one has to compromise.

So in a time when MP3s are taking over as the standard format for consumer audio, it made sense for us to ride, and maybe even help to drive, this wave of change. And you wonderful listeners and customers have made the decision easy. Over the last year that the website has been up and running, MP3 downloads have been outselling CDs by such a wide margin - due mostly to cost difference, customers' listening preference, and the immediate gratification that digital goods provide - that it became entirely impractical to continue to produce and stock CDs. And quite honestly, the other reason I'm happy is that MP3 downloads create a lot less work to do after the purchase, because there's no packing and shipping.

So, thank you listeners for encouraging this transition. It genuinely feels like a weight has been lifted off my back now that I can run my web business in a more environmentally-friendly way.

1 comment:

  1. Thank you Paul. I've enjoyed reading several of your educational posts today and appreciated the gentle humor you incorporated into them. I can relate to the variety of mosquito bite results. My body has experienced similar reactions. Your soundtracks are of a higher quality than the ones I've acquired in the past. I know where I'll be purchasing gifts for friends and family from. The photos reminded me of photos I've taken in my travels to Italy, Portugal, Ireland, and right here in the US... Thank you for sharing them with the rest of us. It's a good reminder of where true beauty lies.

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